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Night Vision Technology Helps Ease Consumer Fears

Fears Date Back to Cave Man

Nyctophobia, or fear of the dark, originated in the cave-man days when our ancestors preferred to stay by the fire rather than venturing out into the night and risk the attack of a predator. That fear is still very prevalent today according to a recent driver poll, which listed the fear of hitting someone at night as a top driving concern. Ford has introduced new night vision technology that can help allay some of those fears. Check out the technology for yourself when it appears this fall at Chapman Ford on the 2018 Ford Mustang and F-150.

“We know some drivers find hitting the road at night a stressful experience. Especially driving in towns and cities, pedestrians – sometimes distracted by mobiles –can without warning step into the road, leaving even alert drivers very little time to avoid an accident,” according to Ford safety engineer Gregor Allexi. “Day and Night Pedestrian Protection is designed to help identify people already in – or about to step into – the road ahead.” A recent survey shows that 81 percent of all questioned drivers admit to some fear of driving after dark, citing poor night vision as a reason for the timidity. One in five drivers said they feared hitting a pedestrian after dark.

Radar and Camera Work Together

Ford’s new Pedestrian Detection technology utilizes a radar unit in the front bumper that works together with a camera on the windshield to determine potential obstacles. A pedestrian shape database helps the unit distinguish people from stationary objects, such as sign posts and trees. If it detects a possible collision with a person, it first delivers a warning both audibly and visually. If the driver then fails to react, the unit will automatically apply the brakes. The system will debut in the European version of the Fiesta this year before coming to the U.S. in the Mustang and Ford F-150.

Night Driving Tips Help Keep You Safe

Along with the Pedestrian Detection system, Ford offers a few night-driving tips to help you avoid a collision. These include regular appointments with an eye doctor to check your vision, avoid driving for more than two hours at night without a break, keep your windows clean and free of debris, ice and condensation, clean all your lights and use high beams at night when there is no oncoming traffic. Make sure and check out ht latest technology that can help make your night driving safer when the new Mustang and F-150 come to Chapman Ford this fall.

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